Google downplays the Google algorithm ranking update this week as “normal fluctuations”


Earlier this month, we reported about significant chatter around a Google algorithm update. Well, it looks like we have another update to report to you this week.

On Tuesday of this week, there were some early signals of a Google update. Those signals intensified Thursday and seem to just be getting stronger day by day.

In short, the webmaster and SEO community is confident that there was an algorithm change with the Google organic search results this week. Not only are the SEO forums and communities discussing it, the tracking tools from Mozcast, Accuranker, RankRanger and others have also shown significant fluctuations in the organic rankings in Google.

Google’s PR team wouldn’t directly comment. Instead, they pointed to a tweet by John Mueller from Google: “nothing specific, sorry — we’re always working to improve things!” This is in response to questions about an algorithm update. John also said this morning on Twitter that these are normal fluctuations:

Image courtesy of searchengineland.com

https://profitseo.com.au/google-downplays-the-google-algorithm-ranking-update-this-week-as-normal-fluctuations/

Google AdWords Now Allows One Email for Multiple Accounts – Search Engine Journal


For managers of multiple Google AdWords accounts, logging in and out of each one could be a time-consuming productivity killer. Google has made a change to that, with the ability to use one email address to log in to multiple accounts.

Gone are the days when you would need to have one email address per account. Now you can connect up to five AdWords accounts to one email. The option to add additional accounts can be accessed through the ‘Manage AdWords accounts’ screen in the main menu.

Adding users to an AdWords account has gotten easier by skipping the email verification step. Now, when a user is added to an account, they can start accessing it right away. One less email clogging up the inbox.

Image courtesy of searchenginejournal.com

https://profitseo.com.au/google-adwords-now-allows-one-email-for-multiple-accounts-search-engine-journal/

1.75 Billion Websites Removed from Google Search Results


Websites removed from Google’s index due to copyright requests has now reached 1.75 billion at the time of this writing. That number can be confirmed by the counter on the copyright section of Google’s transparency report.

For comparison’s sake, the amount of copyright takedown requests that are rejected are mere 39 million. Year over year the overall amount of copyright requests has seen a 53% increase.

Within the report you can also track the amount of takedown requests Google has received over time. You can also track pending URLs, invalid URLs, duplicated URLs, and more. Google is apparently quick at responding to requests, as there are absolutely zero pending requests at the moment.

Image courtesy of searchenginejournal.com

https://profitseo.com.au/1-75-billion-websites-removed-from-google-search-results/

Google: Friday’s update was not due to the Penguin algorithm


Well it seems that the Google algo update over the weekend was not Penguin 4.0.  You can read the full story at SEJ or head over to the Google+ forums.

Google’s John Mueller said this morning during a live webmaster hangout on YouTube around 5 minutes into the video that the Friday update the SEO community is chattering about is not related to the Penguin algorithm.

John said we can cross Penguin off the list for reasons why some SEOs and webmasters are noticing changes in the Google search results. He added that Google is constantly doing updates to the search results but he did not give any specific reason for this update or name the update.

Again, we asked Google for an official comment on this update and Google has yet to give us a comment. But John Mueller, a Google Webmaster Trends Analysts, just said this is not related to the Penguin algorithm.

https://profitseo.com.au/google-fridays-update-was-not-due-to-the-penguin-algorithm/

The Complete Guide to Panda, Penguin, and Hummingbird | SEJ


Google has multiple named parts of the algorithm that influence search rankings. Google Panda is part of the algo that is specific to the quality of content, Penguin is specific to the quality of links, and Hummingbird is Google’s part of the algo for handling conversational search queries accurately.

Google Panda takes the quality of a site’s content into account when ranking sites in the search results. For sites that have lower quality content, they would likely find themselves negatively impacted by Panda. As a result, this causes higher quality content to surface higher in the search results, meaning higher quality content is often rewarded with higher rankings, while low-quality content drops.

When Panda originally launched, many saw it as a way for Google to target content farms specifically, which were becoming a major problem in the search results with their extremely low-quality content that tended to rank due to sheer volume. These sites were publishing a fantastic amount of low-quality content very quickly on topics with very little knowledge or research, and it was very obvious to a searcher who landed on one of those pages.

https://profitseo.com.au/the-complete-guide-to-panda-penguin-and-hummingbird-sej/

Is a big Google search update happening? Chatter thinks so.


Have you checked your Google organic search traffic this morning? If not, you may want to. It seems Google may have tweaked their search ranking algorithm, your site may be ranking higher or lower or the same depending on if this update has impacted your web pages. Google has not yet confirmed the update but based on a lot of chatter in the search community, it seems like an update is indeed happening.

To be clear, it seems like there were two updates in the past twenty-four hours. The large update seems to be around core web search, which kicked off earlier this morning or late last night. The second update was likely around local rankings in Google.

Again, Google has not confirmed that there was an update – we’ve emailed them this morning and we hope they get back to us soon. The search community overall seems to be debating that there was an update but there is a huge number of ‘SEOs’ who are saying they do indeed see ranking changes in their verticals.It also doesn’t seem to be a specific industry but rather across all industries and verticals.

Image courtesy of searchengineland.com

https://profitseo.com.au/is-a-big-google-search-update-happening-chatter-thinks-so/

Google My Business Lets You Now Accept OR Discard Updates For Individual Fields


Google quietly posted on the release notes for Google My Business that you can now accept or discard Google updates for individual fields in bulk for your Google My Business listing.

The updated help document details the steps for doing this on desktop and mobile.

Desktop:

Sign in to Google My Business and choose the location you’d like to review. Youll see an Updates from Google notification in the top right corner of the page if your location has Google updates.

Review your Google updates listed in yellow next to your original business information. Click the pencil icon Edit (pencil) icon next to an update to make changes, then click Apply when youre done.

Accept all of your updates by clicking Accept all updates in the top right corner of your screen.

Image courtesy of seroundtable.com

https://profitseo.com.au/google-my-business-updates/